For Audi I ran digital trade marketing and showroom systems, as a UX Project Manager via an agency.
The question was how Audi equips its dealers digitally:
- SIP, Showroom Staging Portal, a platform for dealers to control the content on their showroom screens.
- Mobile Audi Terminal, a quick-to-assemble terminal architecture for events.
- Virtual Showroom, explains showroom staging in 3D and animation.
